CD-Business Card – New promotional tool for popularity at business and trade show

CD business cards were in the late 1990s but have recently become popular with many businesses as marketing and promotional tools. They are becoming more common in commerce, sales and marketing teams, and some universities use them to popularize their courses catalog and curricula.

CD Business Cards are small optical disks that come in two different shapes. The most commonly used hockey form is the same diameter as a mini sheet (80 mm) with curved side and cut straight on top and bottom to make them approximately the same size as a paper business card. Curved pages fit into a standard computer CD tray into the middle mini-disc. The second shape is a rectangular dial having straight edges of about the same size as the hockey discs, and an 80mm bent extrusion that fits into the computer CD tray mini sheet.

Both discs work on a CD drive that has a tray, but can not be used on bootable CD and DVD drives found on some Apple computers. Apple slot drives work only with full-size CDs and may be damaged by mini-disks or CD-calling cards. This limitation may in part be responsible for preserving the early spread of a CD-name card. However, as most businesses use desktop or portable computers, and almost all computers have CD / DVD drives that have a tray with a central spindle (laptop) or a mini-disc drive (desktop), a CD card, and a very popular promotional tool with marketing managers in the business sector.

So, what's the advantage of CD business cards on traditional marketing tools like paper business cards, brochures, leaflets, catalogs, standard CDs and DVDs? First, group all the optical disks and compare them with printed paper products, such as brochures and catalogs.

Brochures and catalogs are good marketing tools as they are instantaneous. By browsing printed materials, you can quickly get information about your company's products and services. The problem is that they are so common, especially because of spam that they tend to be thrown away, lost or completely ignored. Anyone who attended a trade show knows how quickly he can collect the printed promotional material from his printing press and that most of these brochures and catalogs will only get a bit faster visual browsing. The only exception can be a paper business card that is small and easy to store. However, the paper business card is extremely limited in the amount of data and information it can keep and convey.

CD business cards, CDs, and DVDs are generally compared to printed brochures and catalogs and often survive the initial dumping of excess promotional materials on commercial exhibitions or email campaigns. Discs can include any type of multimedia content such as video, auto-slideshows, sound recordings, music, product and service catalogs, and links to web pages and emails. The ability of someone to give a disc that can be combined with a video promotion or TV ad and the functionality of a web site far beyond anything that can be transmitted with printed paper.

Another advantage of using promotional campaigns for optical disks is that it has less cost to produce than high-end brochures and catalogs, and the cost of shipping is lower than for printed catalogs and magazines when you send mail.

The benefits of a CD-business card are dual on conventional CDs and DVDs. The CD business card is still a novelty of the kind and therefore attracts attention and interest while being smaller than traditional CDs and DVDs. The novelty factor means that you have a greater chance of surviving the waste if you are on commercial shows or mail campaigns. The smaller size makes it easier to transport, transfer and store. You can not put dozens of full-size CDs or DVDs in your shirt or coat, so they often land the big bag with brochures and catalogs at the exhibitions. CD Contacts are about as large as paper business cards, so you can put dozens in your shirt or jacket pocket and keep it easy for them when you get them as a business marketing device.

The cost of manufacturing a CD business card is roughly the same as the number of larger CDs and DVDs, so there is no disadvantage to using them differently than data capacity. The average CD business card will contain 50 MB of data, and some companies may have a slightly larger version of 85 MB. If your data files exceed 85 MB or you want to use a video that is played on the most appropriate DVD player, you probably have to use a standard CD or DVD to distribute the message. However, using Adobe Flash Video Format (FLV), the CD business cards can hold up to 12 minutes of video depending on the size of the pixel and the compression settings. The FLV format has been placed on the web over video sites such as YouTube for displaying video content. This, along with the small file size of HTML and SWF files, enables the rich content of information and rich media content on the standard 50 MB CD business card.

Where can I get CD business cards that help your business?

Many companies offer CD-business card duplication and replication services, but only a few of them offer presentations and multiplatform record labels.

CD Contacts Business Services can be divided into four parts. Creating Data Files

  • Creating Data Files
  • Creating Data Files
  • Creating Data Files
  • Creating Data Files
  • Creating Data Files
  • Creating Data Files

    This is the broadest area and can include anything to create a simple PDF file for a full launch multimedia presentation with video, virtual tours, slideshows, pictures, music, product and service information, and links to websites and emails .

    Many companies simply create a few PDF files or a master PDF file and write it down to the CD-R to send the disc. Other companies use HTML pages as an introduction to the autorun.inf file to open the main web page. Video files can also be used as main presentations, and the use of an application file (EXE) that is created in a CD burner program, such as Adobe Flash or Director, is common. These files can be started when you place the CD business card in an autorun.inf file that instructs the operating system to run the main application file. Prospective customers and customers are actually the most important part of the CD-name card project, but often the area that is underfinanced or not paid enough attention. If you use PDF or HTML files on your CD-Contacts card, you will not give anything to anyone or better than you can access on your site, which in my opinion is somewhat missing from the ship. When you give someone your CD business card, you have the option to provide them with a TV or video ad, product / service catalog, business information, and specific web pages and emails. It's important to understand that to make it easier and enjoyable for a disc viewer to get information about your business, the more likely it will continue to become a customer or customer It's as easy as adding an autorun .inf file to the disk to automatically open the PDF or HTML file, so the viewer does not have to open the file manually, entertaining and information video ads, audio, and music. Whatever you can do to increase and improve the viewer's experience, it is worth the cost and effort of increasing customer interest and sales.

    (2) Disclosure of Master Data Disc

    This was a much bigger question than today. Most computers have CD / DVD writers, and even if the CD-R is on your computer, most Macintosh computers can still open the disc and play the files. An exception is made if the presentation is created as the EXE application file without having an equivalent Mac application file. PDF and HTML files are usually over the platform and can be opened on any computer with a browser. I suggest that you create Master Data Disc as a cross-platform disc in order to avoid any problems. This is easy to do on a Macintosh using the Toast program.

    [3] Artwork and Publication

    CD business card projects are usually limited to diskettes or labels and are therefore quite straightforward as some CD and DVD projects. One of the speeches is that there is not much property on the CD-card page, so there are similar restrictions on paper business cards, with the problem of having a whole center in the center. There are plenty of room for your company logo, company name, and contact information, so it's also a regular business card. Most companies that offer CD-card replication and replication services offer graphical services.

    Duplication or replication of disks, packaging and transport of disks

    Disc duplication

    by label. Copying means that disks are duplicated with CD-R / DVD-R discs, printed labels, unused archival inks, and high quality thin photo quality labels. Labels do not fade away, do not melt or appear. CD business cards are usually packaged in clean plastic cases that are open at one end and are easy to remove. The sleeve keeps the disc down so it does not come out on its own.

    Disc Replication

    Disk replication is typically used to order 1000 or more albums per label. Replication is the process of transferring the preformed data format to a glass master. The glass master is then converted into a stamp, which is used extensively during manufacture. Stamper comes in a high-speed molding form that creates a complete digital data disc. The discs are printed by screen printing. CD business cards are usually packaged in pure plastic sleeves, but other options are available, including mini jewelery boxes and card boxes or mailers.

    Conclusion

    CD business cards are great marketing tools for sales agents and commercial presentations. They get more attention on the front panel and leave a lasting impression. After all, if someone leaves a trade show or a marketing meeting with a handful of business cards, and one of them is on a CD-card, what do you think they will remember?

    Source by John Rives

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