Business as living organisms

Just as living organisms need to monitor their relationship with their environment to survive, a successful company must adapt and sometimes even take advantage of themselves to make their products And services associated with ever-changing markets. This adjustment is not easy, as it can be expensive to review, introduce new products and update services. Consumer demand can change rapidly, especially if a new product or service that has a technical advantage has come in. In an international market where competitors will eventually appear despite the most difficult entry barriers, companies find themselves investing in their people, technology and sales strategies to be competitive and fit.

As the company's organization, employees, stakeholders and service providers all work together, and a common focus is made on making these division plans and processes more efficient by applying continuous improvement strategies. It is Darwin's view of business to live in a ever-changing world economy with growing competitors, but it is logical that well-being companies will constantly learn the competitive world and learn to adapt their strategies to survive.

Growth is required for companies to thrive and demonstrate the value of employees and owners. When a company does not work well by showing shrinking profits or income, its weaknesses become influenced and, like organisms, it must change its organization and size to revive and become stronger. Analysis of causes of weakness or disturbance may indicate serious internal issues rather than only external environmental conditions. Unlike a life-style organism, disadvantaged businesses have many opportunities to regain their worsening condition: It can change leadership, organization, and seek other radical solutions by using a number of professionals to improve.

The analogy of the computer system, which operates similar to the nervous system of the organism, is one method of understanding organizational aspects and structure of an enterprise. This responsibility has expanded dramatically for decades, and it is often pointed out as a way to turn to a weakening company. IT now manages both telecommunications and data systems, as well as offering special applications and highly integrated companies based on the system to manage and manage the company's primary production. IT has also become the second or third most expensive cost center in terms of staffing and real estate costs because of the importance of improving productivity. New technology also offers a way to fix problems, inefficiencies and improve operations, but as many companies also discover that business technology is sometimes disturbing and costly if it is not managed to handle it carefully.

Parallel corporate organisms would put the Board of Directors, CEO and C-Suite team, including CIO as the brain, leading leadership and strategic policy in information technology and the company as a whole. A whole company is not limited to just five senses, as it can create advanced reports about the environment, its internal business, and the relative ability of its various departments, as a measure measures how it works. However, even with research and the number of reports, any company that resembles a living can cause unexpected shocks, ailments, fears and even diseases. At the core is a business group of people with different skills, attitudes and even goals. The competitor's drive needs to be exploited in accordance with the unified goals and strategic objectives of the company. Even companies with a long history of success will face a major accident if their leadership or brain can not be identified and adapted to changing circumstances. The successful C-Suite leads the company in certain directions and makes its products and services even in changing circumstances by applying new price and marketing efforts.

Our magnificence, employee employee acts like various cells organized into some important organs that need to work in conjunction with each other departments for business to thrive. Recent business failures show the tendency of companies to respond too slowly to change and it is common for the disease department to become silos without proper communication of important information.

In the case of Kodak destruction, for example, the failure or terminal disease was a combination of poor planning, a slight corporateism and a bit of arrogance regarding its business. Think that the business model that worked to be a cinema film could be copied in digital form was a serious mistake of how fast new technologies could be adopted, especially when cost and utility were significantly improved. New technologies, such as the smartphone, offered the consumer revolutionary photography. When the competitor was in power and global to Apple, the effect was on the Kodak terminal.

Other issues relating to incapacity mismatches involve many financial institutions that rely on the credit rating as a way to increase their credit rating and profit with clearly minimal risk for a limited market to sell mortgages. The inability to anticipate the fall in house prices and the increase in loan delays in which new loans were no longer available led to many major financial companies, such as Bear-Sterns, Countrywide Financial, Lehman Bros. And multiple banks and mortgage lending, would be eliminated.

The Real Estate and Services Department provides a basic skeleton for the company to create a work area as well as respiratory equipment to allow staff to work in a safe and secure internal environment. Client facing locations that are designed to work efficiently and provide positive brand experience are an additional interface to the environment's demand side. Some companies like Amazon took new solutions to their structure by avoiding brick and mortar and connecting directly to consumers through the internet. Every company develops its own structure and geographic footprint that seeks a competitive edge.

Sales supports companies like food provides energy to the organism. Without effective selling efficiency, a company is judged so it's no wonder that companies are so directly focused on sales methods and their results. Sell ​​activities extensively to an external environment through a variety of channels and use of ads, sales calls, meetings and business relationships based on new customers and contributing to their existing customers.

The challenges of living organisms are sometimes prominent similar to Company. Sudden environmental change, such as flood, fire or earthquake, can prevent unprepared companies from kneeling. The earthquake and tsunami tragedy in Japan and Thailand's flood show how physical environments are still important in managing business, as many companies have learned to build high standards. Controlling continuous operations and establishing a disaster plan is common for commercial purposes, but few companies seem to manage risk effectively.

Atróphy in its activities from poorly coordinated service providers and insufficient risk management can also cause destruction of company reputation As evidenced by a BP oil disaster in the Gulf of Mexico. Instant communication with the public about a serious problem whether oil solvability, safety or food or drug damage needs to be managed soon by the team's team or the effects can be devastating. The leader needs to act quickly and professionally to reduce the reputation of damage to product recall or event with potential liability.

Compliance of an enterprise as an organism provides a framework for understanding how companies are organized to manage risks And how they can manage to change the competitive environment. The essence of all successful business is alert to managing risks. A little paranoia is probably necessary and a positive feature of the C-Suite. Nothing is dangerous but arrogance, self-esteem or recognition of culture, but avoid conflict and innovation. As the change continues to accelerate in the 21st century, the company will embrace it and create new tools for measuring and managing it.

The failure or performance of any company is unpredictable. Rapid transformation of international markets and new technologies makes it difficult to predict the challenges of survival in the 21st century. The ability of new competitors to emerge is why business strategy can deteriorate so fast. Said economist, Joseph Schumpeter, would call a trade mistake example of "creative destruction" as weakening companies were absorbed by stronger competitors or solved by bankruptcy or simple closure. Such events are darker capitalism than the need to be a free business. It rewards those companies with financial strength, productivity and economic innovation. Those companies that can not compete are eliminated from the market and, like living organisms, will disappear.

The difference between how a company operates from biology is the fact that even the most weakest and dying institutions can recover through bankruptcy and intervention by another company to save it. The fascinating nature of business is that it reflects life in so many ways, especially in its instincts to survive. Given that all companies are created and controlled by people, it is not surprising that companies reflect the basic characteristics of life.

Source by John R Shehorn

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