In good old times, to put inventory or stock options, one has to go through the need to get real, living people on the phone.
But in the 1980s, companies such as DLJ began experimenting with an electronic order entry – so they started the online broadcasting boom. In the 1990s, companies such as Datek and Ameritrade blasted investors as investors had slaughtered the agents and raised the mouse and the keyboard. Even the office-based companies, such as Charles Schwab, jumped to the orchestra.
And in the new millennium – investment into the mobile era. Companies such as optionsXpress, thinkorswim and E * Trade now offer apps for Apple iPhone, BlackBerry and other smartphones that allow investors to trade on the move. Who needs a computer to access the shop button online?
But mobile commerce and investment can be incredibly comfortable, investors have to act cautiously for two reasons.
First, there is security issue. You always have to be careful when you leave your phone anywhere, where someone can do it. But you must duplicate your assumptions when a commercial application is open. If someone allows your BlackBerry device while a commercial application is open, you may trade on your behalf – you and you will be solely responsible. Therefore, always close the commercial application immediately after use. Heck, even a small child who can get hurt with fingers when you pick up the phone!
Second, you can not make the best choices for anything, just a phone in front of you. You can quickly respond to the exchange rate without knowing exactly what is happening and buying or selling orders without having to worry a lot – especially since a smartphone can not provide as much information as a full-sized computer or laptop with a large screen.
Again, mobile commerce and investment are incredibly comfortable – just keep it to yourself.